Text Messaging for Nonprofits: An Interview with Sam McKelvie, Head of Mobile Strategy (Part 1)
DECEMBER 8, 2014
As more nonprofits use text messaging to engage their supporters, we decided to interview one of our most experienced mobile strategists about the mobile space. The first part of this interview will explore why nonprofits should use text messaging, and how to get started on a mobile campaign. Q: Hi Sam! Tell us a bit about yourself. Thanks, Sam!
7 Creative Ideas to Keep Your Nonprofit Mobile Subscribers Engaged
OCTOBER 20, 2014
Use a text message to share an example of how your organization has helped change someone’s life. personal story can inspire your subscribers and encourage them to help support your cause. This helps spread the word about your work and builds your mobile list at the same time! 2. Running out of ideas for your text message campaign? Look no further! Tie in current events.
Text Messaging for Nonprofits: An Interview with Sam McKelvie, Head of Mobile Strategy (Part 2)
DECEMBER 16, 2014
Previously we spoke with Sam, Head of Mobile Strategy here at Mobile Commons, about text messaging’s role in the nonprofit sector. In the second part of the interview, we get more in-depth about text messaging’s programmatic options. Q: What types of nonprofit programs work best with text messaging? If you’re trying to help people find resources close to them, SMS is a great tool.
SMS Nation: September 2015, Nonprofit Edition
SEPTEMBER 13, 2015
Welcome to this month’s nonprofit edition of SMS Nation! From overall text message strategy and success to text therapy, SMS is making great forward strides in supporting the goals of nonprofits. Here we bring you the latest news on text messaging’s swelling popularity, impact, and results in the nonprofit sector. Nonprofit Quarterly discusses mobile engagement.
Coming Up! Social Media for Nonprofits in San Francisco
OCTOBER 28, 2015
As a proud partner of Social Media for Nonprofits (SM4NP) , we’re looking forward to sponsoring our third conference in San Francisco on November 16, 2015. Social Media for Nonprofits provides nonprofit organizations with training to help them leverage technology for cause awareness, engagement with stakeholders, fundraising, and advocacy. and NYC. Give Us a Shout!
CitizenshipWorks Connects Immigrants With Low-Cost Legal Help
MARCH 20, 2012
Many more don’t know where to turn for help at all. All Posts Blog nonprofit Text Messages Use CasesFor millions of people around the world, becoming a United States citizen is a long-held dream, the doorway to opportunity. But many immigrants find that, once they arrive on American soil, the actual process of becoming a citizen is a confusing legal morass. Many can’t afford the costly price of lawyers. Fortunately, CitizenshipWorks is launching a new SMS campaign to connect both English and Spanish-speaking immigrants with informational services. SMS for Citizenship.
5 Questions to Consider Before Launching Your First Nonprofit SMS Campaign
APRIL 20, 2015
Making the decision to incorporate text messaging into your nonprofit’s marketing outreach is a big one, but doing your research beforehand can make the process a smooth and educational experience. Text messaging’s immediacy is a big plus for nonprofits who need a communication channel with instant reach and action. Nonprofit mobile lists grow twice as fast as nonprofit email lists.
Protected: 6 FREE and Simple Tools to Help Nonprofits Make Great Calls-to-Action
APRIL 15, 2016
To view it please enter your password below: Password: The post Protected: 6 FREE and Simple Tools to Help Nonprofits Make Great Calls-to-Action appeared first on Mobile Commons. This content is password protected. FAQs Inspirations & Ideas List Building Mobile Strategy & Tips
Three Takeaways from the 2015 Nonprofit Technology Conference
JUNE 29, 2015
This past March, nonprofit organizations and technology companies across the country converged at the 2015 Nonprofit Technology Conference (NTEN) to learn more about the latest updates in nonprofit tech. Mobile Commons was excited to be a part of the conference, and we wanted to apply the lessons we learned specifically to SMS for nonprofits and share them with you.
Charities Use SMS to Raise Funds and Help Tornado Victims Rebuild
JUNE 25, 2013
In response, charities such as World Vision and Save the Children turned to SMS to raise the vital funds to help these communities. After a major disaster strikes, many people are moved to help, but they don’t know how. Text-to-Give can be extremely helpful after a major disaster, when a large amount of media attention raises the public’s awareness.
5 Examples of Great Mobile Calls to Action
MAY 15, 2014
The prominent mobile call to action paired with a strong image and a clear statement definitely caught people’s attention and helped the campaign go viral. After completing the form, the caller receives a text message with the number for their state senator’s office and a pop-up on the web page displays five simple talking points to help the caller through the entire process.
Tech President on Occupy SMS: How Text Messaging Can Help in Disaster Relief
NOVEMBER 26, 2012
TechPresident has a great piece about the OccupySMS campaign , which uses text messaging to connect people in need after Hurricane Sandy with people who have the resources to help. By providing an easy resource for people to communicate that they need help, Occupy SMS makes it easy for organizations to reach those off the beaten path. “Further away the poorer areas weren’t getting as much attention and those were really the people who needed the help. If you are able to help, text MUTUALAID to 69866. All Posts Blog nonprofit npo Press Use Cases
FastCoExist Features Mobile Commons Enroll
JANUARY 24, 2014
FastCoExist has a great article about Mobile Commons Enroll, our new product that helps educate people about their health insurance options under the Affordable Care Act. Our Mobile Commons Enroll Video Explains How Text Messaging Can Help Enroll People in Health Insurance. All Posts Blog Government health Mobile Commons Enroll Nonprofit npo Press
The New York Times Loves DoSomething’s Crisis Text Line
MARCH 4, 2014
The Times article explains how text exchanges can often provide better support than voice calls, both for those seeking help and those providing it. Text messages can give teens who are in crisis the help they need without drawing attention to them, whether they are in immediate danger or at school with their friends. To reach the Crisis Text Line, text LISTEN to 741-741.
Four Ways to Build Healthier Communities with Text Messaging
MAY 9, 2014
Help People Find Resources Close to Them. Text messaging can motivate more people to access and use local resources by helping them find the ones closest to them. In 2009, during the H1N1 flu virus outbreak, the California Department of Public Health wanted to help citizens get vaccinated against the virus as soon as possible. To help people achieve their behavior change goals, you can send text messages relative to each individual’s goal date and provide encouragement when it’s needed most, increasing the overall success rate of your program.
Voto Latino Keeps New Yorkers Informed About Their Health Care Options
NOVEMBER 26, 2013
How Voto Latino’s Example Can Help Your Organization. All Posts Blog Nonprofit npo Text Messages Use Cases When circumstances change quickly, SMS can keep people informed. After the Affordable Care Act launched, the government’s website was so overrun with demand, that people had trouble accessing it. So Voto Latino used text messaging to reach their members, right away.
National Safe Places Launches Live Text Chat for Teens in Danger
MARCH 26, 2012
National Safe Place is an incredible organization that connects teens in trouble with convenient places they can get help in an emergency – schools, fire stations, libraries, and other friendly locales where they can be safe if they’re threatened. They just texted “help” and their address to 69866, and were immediately returned the nearest place. It’s a fast and discreet way to find somewhere to go, without anybody’s eyes prying or ears overhearing. Now, National Safe Place is giving teens even more immediate emergency access to help – through live chat with a counselor.
Mobile Messaging News Roundup
APRIL 22, 2016
But for now, it can help us order Domino’s. If Zendesk want to help brands manage Facebook Messenger traffic – Zendesk also announced a new Messenger product called Zendesk Messager that will fit in with its customer service focus. 56% Of Nonprofits Testing Content Marketing Strategy – ONLY 56%? He’s excerpted some key quotes from the key articles.
CWA Uses Text Messages to Rally Their Members with Real-Time Updates
JUNE 24, 2013
Union Privilege Helps Union Members Buy Union-Made Goods, Through Text Message and the Mobile Web. All Posts Blog Nonprofit npo Text Messages Use Cases Communications Workers of America , the largest telecommunications union in the country, is using text messaging to communicate with their members and assemble them at a moment’s notice. Read More about Unions Using SMS.
Justin Long and DoSomething.org Want To Help You Find Your V-Spot
NOVEMBER 2, 2012
All Posts Blog Calls to Action nonprofit npo Use CasesHaving trouble finding your V-Spot? You’re not alone. In 2008, 1.9 million people couldn’t find their V-Spots – that is, their voting spots, according to a new ad from DoSomething.org. The comedically twisted ad does a great job of drawing attention to a real problem. Check out the ad below. Text
United We Dream Uses Texting to Turn 3 Voices into Thousands
OCTOBER 23, 2013
How United We Dream’s Example Can Help Your Organization. All Posts Blog Calls to Action Inspirations Nonprofit npo Use Cases The immigrant youth organization United We Dream recently used SMS to amplify the voices of three of its members into a rallying cry for thousands. United We Dream was able to transform this personal moment into a political rallying cry. How It Worked.
New Yorkers Find Out Where to Vote over Text Message
SEPTEMBER 6, 2013
It’s simple for someone to send a text, no matter where they are; they could be at home, at work, or in transit looking for their polling place. In 2012, Mobile Commons helped 250,000 people find their polling place, even after Hurricane Sandy disrupted the election in New York and New Jersey. All Posts Blog Company News Government Nonprofit npo Use Cases Why Mobile Commons
No Kid Hungry’s #SaveSummer Campaign Wins a Blackbaud Impact Award
NOVEMBER 14, 2014
Share Our Strength’s No Kid Hungry campaign is one of the most innovative and successful examples of nonprofit achievement. They recently won the Blackbaud Impact Award for their 2014 #SaveSummer campaign , which included a text message program to help connect families with free summer meals. multi-channel campaign to end childhood hunger. How the texting program worked.
How to Insure a Country, 160 Characters at a Time – Part 2
JULY 23, 2013
Determining how large this group is, particularly compared to others, helps inform message library content and emphasis. We can let people know that transitional help may be available even before January 1st. In this way, a campaign can both be helpful and allow for a graceful exit even for people who aren’t its primary target. All Posts Blog Mobile Commons Enroll Nonprofit npo Our Products Meeting these challenges required building scientific and practical insights into the library’s design — both for the individual messages and the set as a whole. Census.
5 Times Your Texting Dinner Date Might Actually be a Good Person
OCTOBER 26, 2015
Here are five scenarios in which that text message your date is sending is actually helping make the world a better place. Scenario 1: Your date is donating money to their favorite nonprofit. More and more nonprofits these days use text messaging to keep in touch with people who care about their organization, especially during fundraising season.
Occupy SMS Connects Families in Need with On-the-Ground Volunteers
NOVEMBER 14, 2012
In the wake of the storm’s destruction, New Yorkers are coming together to help their communities recover. They’re using mobile technology to connect people in need with the people who want to help. Then good Samaritans nearby can lend their services to help out. Now, with OccupySMS’s campaign, they can finally get the help they require.
Working America Drives Local Action with Targeted Text Messages
JUNE 22, 2012
Mobile outreach can also help connect local communities of supporters. All Posts nonprofit npo Use CasesWorking America is a national organization that represents working families on a wide variety of issues. Some of those issues are national. But some – from unemployment in New Mexico to union rights in Ohio – are highly local. So Working America uses locally targeted mobile outreach to make sure they’re sending their messages to only the people who care about them. targeted local text message can reach local members when urgent political action is needed.
Advocacy Callers Can Press a Number to Connect to their House Representatives
JULY 19, 2013
To see how Mobile Commons Advocacy can help your organization, check out this brief video now. All Posts Blog Government Mobile Resources and Research Nonprofit npo Our Products Product Tour Why Mobile Commons Mobile Commons Advocacy now lets your callers connect directly with the right House Representative by pushing a number on their keypad. For Representative Jerry Nadler, press 1.
Jim Carrey, Paul McCartney, Elton John, and More Raise Their Voices Against Gun Violence
APRIL 26, 2013
That hasn’t deterred advocacy group Voices Against Violence, a nonprofit committed to saving lives by keeping guns out of the wrong hands. VAV has enlisted the help of stars including Jim Carrey, Paul McCartney, Elton John, Mario Batali, Juanes, and the group’s founder, Tony Bennett. All Posts Blog Calls to Action Nonprofit Use Cases Thank you.
Lessons from RootsCamp: How Long-Term Mobile Engagement Can Set You Up for “Big-Bang” Wins
DECEMBER 11, 2012
Sam McKelvie is the head of Mobile Strategy, dedicated to helping customers use text messaging to accomplish their goals. All Posts Blog Events Inspirations Mobile Resources and Research nonprofitOn Friday, November 30 th , she and Mal McKay, Lead Developer, presented at RootsCamp 2012. . Coming out of this year’s election, RootsCamp was supercharged with activists and technologists gathered to share best practices in political organizing. More than a few Mobile Commons clients achieved incredible success on November 6 th. What would I consider a “Big Bang Win”?
How to Insure a Country, 160 Characters at a Time – Part 3
AUGUST 2, 2013
What sorts of answers would they find most helpful? Sometimes giving the most helpful answer is hard. We think it’s possible to help consumers better understand how the ACA affects them without touching political 3rd rails. All Posts Blog Nonprofit npo We’ve learned quite a bit and think the outcome well worth the effort. What To Say and How To Say It.
New Study Shows that Planned Parenthood’s Live Text Chat Program Relieves Teen Anxiety
OCTOBER 17, 2013
A new study from the Journal of Medical Internet Research shows that Planned Parenthood’s live text chat hotline helps relieve teens’ anxiety. The hotline, which responds to teens’ questions via SMS or online chat quickly and privately, has been helping worried teens receive personalized health information for their pressing questions for three years. And a live, anonymous expert?
Jeremy Clements Turns a NASCAR Car Into a Text Message Fundraising Machine
AUGUST 31, 2012
Jude , where both express their excitement for the initiative. “We feel that while we actively search for sponsors, we can use the marketing power of our racing program to help raise awareness and funding for St. All Posts Blog Calls to Action nonprofit Use CasesNASCAR driver Jeremy Clements is revving up for a text message fundraising campaign that will benefit St. Jude branding.
SMS Helps Anglers Eat Just the Healthiest Fish And Throw Back the Rest
SEPTEMBER 26, 2013
Fishermen are always going on about the size of their catches, but a new SMS program helps Buffalo-area freshwater anglers make sure that their catches—big and small—are safe to feed their families. All Posts Blog Nonprofit npo Use Cases There is also information about how to catch, clean, store, and prepare fish to reduce the risk of illness due to pollution.
Asking for Donations Online: 7 Proven Strategies
JUNE 9, 2016
Because so many donors now want to give on the internet, nonprofits are having to step up their strategies for asking for support online. Include images and videos of the people, communities, or animals you help. Tell success stories of how donations have helped the groups you serve. Crafting beautiful, functional emails will help increase your click-through rate.
Text Messaging for Advocacy: An Interview with Lloyd Cotler, Mobile Commons Strategist
FEBRUARY 2, 2015
work mostly with grassroots organizations, nonprofits, and advocacy organizations that are dedicated to advancing progressive ideals, so a lot of my work is helping organizations create engaging content and compelling actions, whether they are targeting elected officials, corporations or their own supporters in order to affect social change. Hi Lloyd! Tell us a bit about yourself.
Sample Timeline for End of the Year Fundraising Text Messages
NOVEMBER 26, 2014
So your nonprofit has been extra good this year, and you made your list and checked it twice. However, even the best nonprofits can use a second eye in making sure that their end of year fundraising campaign is in tiptop shape. Check out our tips and SMS best practices to help you plan out your EOY fundraising messages. Sample timeline for EOY fundraising text messages.
Mobile Commons Will Help Millions of Americans Find Out Where to Vote on Election Day
OCTOBER 3, 2012
Mobile Commons is leveraging the ease and ubiquity of text messaging to help get millions of Americans to the voting booth this year. Blog nonprofit Our ProductsDid you know that millions of people don’t vote each year simply because they do not know where to go? In 2008, 1.9 Introducing the Mobile Commons Polling Place Locater. How does it work? It’s easy! Try it!
Why Text Messaging is the Best Way for Schools to Increase Enrollment [Infographic]
SEPTEMBER 11, 2013
Check out our infographic below to see how text messaging can help you reach and engage the Millennial generation. All Posts Blog Collateral Nonprofit npo Our Products “High school kids don’t use email. They use SMS a lot,” said Mark Zuckerberg, way back in 2011 – and that trend has only increased. Why text message is the best method to get them to take action.
5 Ways “Green Thumbs” Can Text for the Environment
OCTOBER 16, 2014
As environmental awareness campaigns gain attention in mainstream media, more nonprofits use text messaging to rally supporters. Greenpeace USA , an influential environmental nonprofit, consistently uses text messaging to achieve their goals. The Community Foundation for Greater Buffalo consulted their community to help plant 1,000 trees. They are intimately linked.”.